We hear this all the time:
- “Google AdWords is too expensive”
- If you don’t know your (CPL) cost-per-lead, then how do you know?
- “We have great SEO, so we don’t need to pay for clicks”
- Sounds like you don’t want to grow your business.
- “The traffic I get from AdWords never converts”
- Because your website isn’t doing its job.
- “I don’t have time to manage it”
